Has this ever happened to you? You need to update your company’s social media page design after a major rebrand. After you have someone plug in logos, key art images,…
Read More
Small Business Archives - Carlos Perez
How to Avoid a WordPress Site Crash (and Be Ready When One Happens)
WordPress Rocks. Let me say that right off the top of this article. The fact that ¾ of the CMS-driven sites on Earth run WordPress backs that up. But like…
Read More
8 affordable ways you can create better envelopes for DM in a hurry.
Your DM (Direct Mail) outer envelope is the first (sadly, sometimes last) thing that is noticed on your direct mail. The mystery of the blind (blank, logoless) envelope only gets…
Read More
How to leverage B2B direct marketing creative to increase lifetime customer value, Pt. 2
This is part two of a two-part article on B2B direct mail creative and how you can leverage it to increase lifetime customer value. to view part 1, go here….
Read More
Business yelp: Learn from a business that cuts as it grows
Sometimes, I find examples of social media smarts in the most unlikely places. Business yelp mastery is something very mysterious to many enterprises, but this is a story about how…
Read More
WordPress Themes: 3 things to avoid, and 4 must-have plug-ins.
When it comes to WordPress themes, there are many themes to choose from, available at prices ranging from free to up to thousands of dollars. Experience being a great teacher,…
Read More