Free is great. It’s hard to pass up getting something for nothing. But when it comes to a free theme to build your WordPress Website, proceed with caution. A theme…
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How-To Archives - Carlos Perez
4 must-have elements of powerful direct mail creative
No matter what the quantity, you are spending hard-earned money and need powerful direct mail. You need results. Whether it’s a fancy envelope package or a simple postcard, every direct…
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How to Avoid a WordPress Site Crash (and Be Ready When One Happens)
WordPress Rocks. Let me say that right off the top of this article. The fact that ¾ of the CMS-driven sites on Earth run WordPress backs that up. But like…
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Creating Stock, from Scratch, or Customized WordPress Websites
Watch the video on YouTube Read the article below: What’s best for your needs: Stock, from scratch, or customized WordPress ? Whether you’re developing an off-the-shelf stock WordPress (WP) theme,…
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8 affordable ways you can create better envelopes for DM in a hurry.
Your DM (Direct Mail) outer envelope is the first (sadly, sometimes last) thing that is noticed on your direct mail. The mystery of the blind (blank, logoless) envelope only gets…
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How to take lead generation email from boring to bankable!
I received a lead generation email recently that stopped me because it was so bad. It didn’t have little animated things moving about, nor did it suffer from screaming overuse…
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