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Digital Archives - Carlos Perez

Making a WordPress Theme work for — not against you
  • Digital
  • Responsive Design
  • Web

Making a WordPress Theme work for — not against you

Posted on 04/24/2016

Watch the video on YouTube Choose wisely, and you won’t have to do so much WordPress Theme work The different types of WordPress themes break down into a group of…

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Brand Guidelines
  • Best Practices
  • Digital
  • Print
  • Web

Creating Brand Guidelines? Don’t Shortchange Yourself When It Comes to Color.

Posted on 01/22/2016

Tip for more complete Brand Guidelines: Remember all your media For marketers and their designers, well-done Brand Guidelines are a godsend. They help establish the ground rules that protect investment…

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Creating Stock, from Scratch, or Customized WordPress Websites
  • Best Practices
  • Digital
  • Responsive Design
  • Web

Creating Stock, from Scratch, or Customized WordPress Websites

Posted on 01/15/2016

Watch the video on YouTube Read the article below: What’s best for your needs: Stock, from scratch, or customized WordPress ? Whether you’re developing an off-the-shelf stock WordPress (WP) theme,…

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  • Best Practices
  • Digital
  • Direct Marketing
  • Responsive Design
  • Web

Video: WordPress Best Practices: 15 Guidelines for Successful WordPress Websites

Posted on 11/23/2015

  Transcript: WordPress Best Practices — The sound starting point: You want to start with documenting your business needs. If you are a marketer, you are used to working with…

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Comparing 3 CMS Systems
  • Best Practices
  • Digital
  • Responsive Design
  • Web

3 CMS Systems Compared

Posted on 10/23/2015

There’s a 3-way cage fight of sorts when it comes to picking a Content Management System (CMS) for websites. If you are considering a website redesign and in charge of…

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Why good wireframes are key for WordPress site success
  • Digital
  • Marketing
  • Responsive Design
  • Web

Why good wireframes are key for WordPress site success

Posted on 10/13/2015

In my “Smart Marketers WordPress’ workshop, the topic of wireframes is discussed, because there is a lot of confusion about using wireframes when you are using WordPress Themes. Some people…

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