b2b print ad for entertainment technology: “Jane the Ripper”

  • B2B Marketing

b2b print ad

This b2b print ad concept and design for a leading copy-protection company, Rovi, was created to raise awareness of one of their Rip-Guard anti-piracy technology product.  The print ad spun off to be used in Web ads, including an online video to demonstrate the product. Versions of the ad were created to be used around the world, varying the headline expression to meet cultural and language nuances.

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