3-Way Cost-Sensitive Direct Mail Creative Test

  • Direct Mail (DM)
  • Flat Direct Mail

An example of a 3-way test of a direct mail creative test for a solar energy company. The cost per envelope package to homeowners met tight cost constraints, and the…

Network Storage Company Multi-Touch, High Impact Campaign

  • B2B Marketing
  • Dimensional Direct Mail
  • Direct Mail (DM)
  • Direct Marketing
  • Direct Marketing Campaigns
  • Marketing Email Campaigns

The client for this high-impact multi-channel campaign was a Fortune 500 company specializing in network storage. The target audience was executives in large organizations who buy or specify backup storage…

Data Management Software Lead Generation Self-Mailer

  • B2B Marketing
  • Direct Mail (DM)
  • Direct Marketing
  • Flat Direct Mail

Lead-generation self-mailer for data integration and management software company.

Health Care Direct Marketing

  • Dimensional Direct Mail
  • Direct Mail (DM)
  • Direct Marketing
  • Direct Marketing Campaigns
  • Flat Direct Mail
  • Marketing Campaigns to Seniors
  • Marketing Email Campaigns
  • TV & Video

Health Care Direct Marketing As a courtesy to Health Care Direct Marketing Creative clients, my samples are only available upon request. Please contact me and I’ll provide access to examples…

Balance: email direct mail and landing page campaign for software as service

  • B2B Marketing
  • Digital Direct Marketing
  • Direct Mail (DM)
  • Direct Marketing
  • Direct Marketing Campaigns
  • Flat Direct Mail
  • Marketing Email Campaigns

This campaign used email, direct mail and landing pages using three versions of creative to test against vertical markets. The cost-effective self-mailers, email and landing pages all had to reflect…

State Chamber of Commerce B2B Email Templates

  • B2B Marketing
  • Digital Direct Marketing
  • Direct Marketing
  • Marketing Email Campaigns

B2B email templates were needed by this business organization in order to make it easier to produce more effective emails sent to members and prospects multiple times a year. The…

Education B2B Lead Generation Direct Mail

  • B2B Marketing
  • Direct Mail (DM)
  • Flat Direct Mail

This oversize B2B lead generation Direct Mail package was sent to Primary and Secondary school IT decisionmakers to motivate them to attend Webinars about IT security in the educational space….

Access control B2B email campaign example

  • B2B Marketing
  • Digital Direct Marketing
  • Direct Marketing
  • Marketing Email Campaigns

This Security and Access Controls company wanted an email campaign that would include multiple email touches to generate more qualified leads for their access control product lines from corporate decisionmakers….

Reverse Mortgage Lead Generation Direct Mail

  • Direct Mail (DM)
  • Direct Marketing
  • Financial Services Marketing
  • Flat Direct Mail
  • Graphic Design
  • Marketing Campaigns to Seniors

This reverse mortgage lead generation Direct Mail package uses the tried and true #10 window package elements that are a staple in this industry. Why do we see so much…

Fundraising Direct Mail

  • Direct Mail (DM)
  • Direct Marketing
  • Flat Direct Mail
  • Graphic Design

This fundraising direct mail package designed for an appeal from the Los Angeles-based non-profit Para Los Niños is a classic example of hard-working, back-to-basics, low-cost package that had to be…

Specialty Animal Hospitals B2B Postcard Campaign

  • B2B Marketing
  • Direct Mail (DM)
  • Direct Marketing
  • Flat Direct Mail

This B2B postcard campaign was designed to generate referrals to veterinary specialists from other general practice veterinarians in their areas. The campaign consisted of a dozen template-driven postcards that carried…

Oversize New Homeowners Postcard

  • Collateral
  • Direct Mail (DM)
  • Direct Marketing
  • Flat Direct Mail
  • Graphic Design

Sometimes, a lead just needs a little push to take the next step in finding out more.  Security is a simple concept, albeit a scary one. And that’s just the…

Large-Format Imaging Company Services Self-Mailer

  • B2B Marketing
  • Direct Mail (DM)
  • Direct Marketing
  • Flat Direct Mail
  • Graphic Design

Concept and design of B2B self-mailer (Business-To-Business audiences) to generate qualified leads for large-format display printing. The piece was designed as a 9″ x 18″ multi-panel vertical roll-fold self-mailer. The…

My television and online video samples available upon request

  • Direct Marketing
  • Marketing Campaigns to Seniors
  • TV & Video

Thanks for taking an interest in my television and online video creative samples. It’s one of the fastest-growing areas of requests and work I’ve been asked to be a part…

Fullfillment Collateral Design for Health Insurance

  • Collateral
  • Direct Marketing
  • Graphic Design
  • Marketing Campaigns to Seniors

Fulfillment Collateral Design Fulfillment collateral design is important in support of multi-touch direct marketing campaigns. This health insurance collateral piece design for a regional company was developed to appeal to…

“Challenge” B2B campaign for entertainment tech company

  • B2B Marketing
  • Dimensional Direct Mail
  • Direct Mail (DM)
  • Direct Marketing
  • Direct Marketing Campaigns

Concept and design for a lead-generation b2b campaign to executives who could benefit from using the data and content services this high-tech company provided. The direct mail component, delivered in…

Relationship management DM

  • Direct Mail (DM)
  • Direct Marketing
  • Flat Direct Mail
  • Graphic Design

Supporting a sales force in their customer relationship management efforts is important in any industry. This healthcare insurance company needed a cost-efficient, personalized Chinese New Year greeting direct mail package…

LAUP (Los Angeles Universal Preschool) Television

  • Direct Marketing Campaigns
  • TV & Video

Concept development for a multilingual awareness campaign that answered the question, “Why Preschool?” Spanish version:    

Isuzu Commercial Vehicles “6,000 lbs. of Cement Inside” Package

  • B2B Marketing
  • Dimensional Direct Mail
  • Direct Mail (DM)
  • Direct Marketing

Concept development and design of a hard-to-ignore dimensional direct mail package to vertical market of truck buyers  

Electronics Manufacturer “Actual Size” B2B Lead Generation Package

  • Dimensional Direct Mail
  • Direct Mail (DM)
  • Direct Marketing

We wanted to get the instrument in front of our target audience of engineers and directors, both figuratively and literally, so they could see how compact it is…

Anritsu VectorStar Mars Lead Generation Campaign

  • Dimensional Direct Mail
  • Direct Mail (DM)
  • Direct Marketing
  • Direct Marketing Campaigns
  • Websites

Concept development and design of a memorable multi-channel campaign for high-performance testing equipment directed at electrical engineers View PDF

Fleetwood Recreational Vehicles Consumer Direct Mail Package

  • Direct Mail (DM)
  • Direct Marketing
  • Flat Direct Mail
  • Graphic Design

This leader in the RV industry needed to make a big impact when following up leads from a successful industry group campaign, “Go RVing”.

Snyder-Diamond Postcard Series

  • Direct Mail (DM)
  • Direct Marketing
  • Flat Direct Mail

Concept development and design of a multi-touch postcard campaign for a family-owned chain of designer hardware and appliance stores

Self-mailing Brochure for Travel and Cruise Industry

  • Collateral
  • Direct Mail (DM)
  • Direct Marketing
  • Flat Direct Mail
  • Graphic Design

This self-mailing brochure was designed to generate sign-ups for upcoming cruises and travel packages offered by a cruise line and her travel partner. In a compact area, we needed to…

Newspaper Insert Design for Ortega Foods

  • Direct Mail (DM)
  • Direct Marketing
  • Flat Direct Mail
  • Graphic Design
  • Print Ad Design

This is an example of a dual-use newspaper insert design; a free standing insert designed that also had to do double duty, and also serve as a self-mailer. A newspaper…

Isuzu Trooper “Big” Direct Mail Package

  • Direct Mail (DM)
  • Direct Marketing
  • Flat Direct Mail

Isuzu Trooper Direct Mail Package
When Isuzu needed to market it’s flagship SUV in an already crowded market, it faced the dual problems of creating impact during a year with minor model trim changes.